The ATJ Build Report
Issue #1 · March 2026

Quick heads up: I'm changing what I send.

If you've been on my list for a while, you've probably gotten a few emails from me that were a little too "marketing email" and not useful enough. That's on me.

So here's the reset. Going forward, I'm going to send practical updates on what we're actually building at Automate the Journey — the systems, follow-up flows, and automation engines helping service businesses stop losing leads and bring old customers back.

This is the first issue of The ATJ Build Report.

🛠

What We Built Last Week

And instead of making you dig for the good stuff, here are 4 new articles we just published:

📲

1) No-Show Recovery Engine
Recover missed appointments automatically with a simple 3-message SMS sequence.

⭐

2) Automated Review Requests
How to ask for reviews at the right moment and make your reputation grow without chasing people down.

🔄

3) Dormant Client Reactivation
How to wake up old contacts in your database and turn forgotten customers into new revenue.

📅

4) Seasonal Campaign Automation
A smarter way to run recurring seasonal promotions without rebuilding everything every time.

⚡

Quick Win — Use This Today

Follow up faster than you think you need to.

When a lead fills out a form, waiting even 15–20 minutes can cost you the conversation. A simple text sent within the first minute can completely change response rates.

"Hey {{contact.first_name}}, this is Tim. Just got your request and wanted to reach out right away — what's the main thing you're needing help with?"

Sent 47 seconds after form submit

That one change alone can move the needle.

If you get a minute, hit reply and tell me this:

What kind of business do you run, and where do leads or customers tend to slip through the cracks for you right now?

I read every reply.

– Tim Hershberger

Automate the Journey

P.S. If you want to browse our automation tools and free audits, you can check them out here: Marketing Automation Tools

The ATJ Build Report · Sent every Tuesday

Automate the Journey · ATJ Digital

You're getting this because we connected at some point. If it's not useful, no hard feelings:

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This email is sent by ATJ Digital, a marketing automation consultancy. The information provided in this email is for general informational purposes only and does not constitute professional advice. Results described in our case studies and blog posts are based on specific client implementations and may vary depending on your business, industry, and execution. Any revenue figures, response rates, or performance metrics referenced are illustrative and not guaranteed outcomes.

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